Business

The Negative Impacts of Spam Comments on Company Website

First published: June 13, 2022 @ 6:00 pm

Spam has become an increasingly common way for people to reach out to companies. But, as most of us know, spamming is a serious issue that can have negative effects on a company’s website. 

This article will provide information on the effects of spam comments on a company’s website and some tips for how to combat it.

How Spam Comments Can Harm Your Company’s Website

There are numerous different types of spam comments, each with its negative impact on a company’s website. The type of spam comment that will most likely harm your company is the “flaming” type. 

This type of spam comment usually contains comments that are insulting, rude, or negative. This can cause a lot of damage to a company’s website, especially if the company is not prepared for this type of spam comment.

Some of the most common issues caused by spam comments include:

  • Lowering the number of clicks your website receives.
  • Reducing the number of sales you receive from visitors who see these comments.
  • Cutting the amount of website traffic your website receives.
  • Reducing the amount of customer loyalty.
  • Worsening customers’ browsing experience.
  • Increasing your website’s chance to receive Google’s penalties.

Many companies find that the best way to combat spam comments is to moderate them as soon as spammers post them. 

Moderating spam comments is the best way to ensure that spammers and their negative comments do not harm your company’s website.

Photo by Zyro on Unsplash.

Tips for How to Minimize the Negative Impacts of Spam Messages on Your Company’s Website

If you want to minimize the negative impacts of spam comments on your company’s website, there are a few things you can do:

1. Identify the problem as soon as possible

By being able to identify who is spamming your website, you can quickly eliminate them from your site and make sure that they will not harm your company in any way. If it turns out that the spammers are fake, simply remove them from your site so that they cannot harm it further.

2. Don’t respond to negative comments

Feedbacks are great, but negative comments are not. They can easily ruin a company’s reputation and will most likely cause people to stop visiting your website. If you do decide to respond to negative comments, make sure that you only respond to clarify the wrong information.

Don’t engage with people whose intentions are just spewing hate toward your company.

3. Remove negative comments

Moderating spam comments is the best way to ensure that you remove the spammers from your website and that your company does not suffer because of the negative comments that they leave. 

This will also help prevent the negative comments from being seen by the people who visit your website.

If you don’t want to moderate spam comments, you can use a tool like Akismet Spam Protection to manage them for you. 

Akismet goes through comments submitted by users on your website and compares them against their spam database. After that, they will filter out any comments that seem to be spam.

Photo by Stephen Phillips – Hostreviews.co.uk on Unsplash.

4. Only allow signed-in mail/social media users to post comment

Only allow signed-in mail/social media users to post comments on your website. This will make sure that you only allow comments from the people who visit your website. This will help keep your company’s website safe from spammers.

5. List blacklisted words and phrases

Another great way to combat spam comments is to create a list of blacklisted words and phrases. This will help prevent spammers from commenting on your website, as your site will automatically scan any offensive words. 

If they find a blacklisted word or phrase on the comment, they will prevent it from appearing on your website.

6. Limit the number of links allowed on each post

Some spam comments post irrelevant links on your website. Not only does this make your company look back in front of genuine customers, but it can also drag down your blog post’s ranking in search engines.

You can also limit the number of comments per post.

7. Remove the comment option altogether

Some companies have found that they can eliminate spam comments from their website completely by simply removing the comment option. 

By doing this, the spammers cannot leave a comment on your website. You will be rest assured that they won’t harm you in any way.

Don’t Let Spammers Get in Your Way to Success

Spam comments can harm your company’s website and cause a lot of damage. But, with the tips outlined above, you can minimize the negative impacts of spam comments on your company’s website. 

It is important to take action as soon as possible when you notice a spam comment on your site. You should also only allow genuine users to leave a comment on your site.

For more information on how to set up and manage your business website, visit our blog, WorkDeputy!

Work Deputy

Recent Posts

5 Key Important Elements of Effective Customer Success Management

The success of a business is largely dependent on its ability to provide value to…

2 years ago

Misconceptions We Have Regarding Big Data

The common misconceptions people, especially business owners, have regarding big data can destroy their companies.…

2 years ago

Tips for Managing and Scaling a Marketing Agency

Marketing agency owners who start their own business or become an entrepreneur often run into…

2 years ago

3 Marketing Trends You Should Try Now

With the rise of technology and social media platforms, there are new marketing efforts that…

2 years ago

5 Ways Your Content Marketing Can Help Your Customer Service Team

Whether it’s a question about a product, an inquiry about a service or an appointment…

2 years ago

5 Ways CRM Helps Companies Improve Their Performance

Customer Relationship Management, or CRM, is a method that helps companies manage customer interactions in…

2 years ago

This website uses cookies.