First published: September 14, 2021 @ 6:00 pmB2B marketing is the business marketing strategy used by companies that are engaged in business-to-business (B2B) sales and distribution. It differs from traditional B2C marketing because it is about building a brand, loyalty, and trust in a company in order to increase its sales. B2B marketing strategies focus […]
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First published: September 16, 2021 @ 6:00 pmThese days, intelligent business assistant, or what some may call virtual assistant, are everywhere. You may hear it when you are watching TV, or when you talk to your family, or maybe even in your everyday life. However, if you haven’t heard of the intelligent business assistant before, then this article
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First published: September 24, 2021 @ 6:00 pmThese days, the thought of robots and artificial intelligence is not that much of a new thing. It is very much present in all our lives. Whether it is in the form of robots working in the fields, smart homes, and smartphones or it is something else entirely, we
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First published: September 22, 2021 @ 6:00 pmFor small business owners and entrepreneurs, time has often become the most precious resource we have. However, many of us get into the trap of wasting valuable time on unnecessary tasks, tasks that we can finish more efficiently with less time and effort. We end up spending most
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First published: September 19, 2022 @ 6:00 pmNegative reviews are an inevitable part of any business. They are inevitable because business owner are not perfect and all businesses make mistakes. However, negative reviews can damage your reputation if you do not take steps to address them. When a customer leaves a bad review, it is
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First published: December 11, 2021 @ 6:00 pmSales automation refers to the implementation of automated processes to assist sales professionals in the closing of deals. It includes automated lead generation, qualification, nurturing and closing. This is different from lead management, which involves only the identification and capture of leads, without automation. Sales automation has been
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